Weekend Watch: Great Athletes Trek Advert



OK, so this is an advert. But I have to say, it is one of the best I've seen in a long time.

Some great athletes certainly have ridden Trek in the past, and I'm sure they will continue to do so well into the future. For me though, this video really shows the beauty of our sport - it takes a huge variety of people, to some of the most stunning places on the planet; and then pushes their bodies and minds right to the edge.

I hope you too can look beyond the corporate message, and see this for yourself. Have a great weekend.


Comments

Post a Comment

Popular posts from this blog

Review - Chapeau Etape Short Sleeve Cycling Jersey and Chapeau Club Bib Shorts

7 Tips for Lightweight Bicycle Touring and Bikepacking

Review - Pro Bike Tool Multi-tool

Planning The #RoadsFromRome Tour

Review - GUP Emergency Quick-Fix Bicycle Tyre Sealant Inflator